Sales Supervisor

Dammam, Saudi Arabia Posted 2024/06/12 12:33:36 Expires 2024-08-11 Ref: JB1100049334

Job Description


To manage the team of Salesmen and supervise the Sales & Distribution activities for the assigned routes ensuring sales and secondary distribution is in line with the Sales & Distribution policies in order to deliver sales targets and other important KPIs.

Key Accountabilities


Assist the ASM/BM in setting targets for the sales team, to guide and motivate the sales staff in their performance to effectively manage and control the sales routes in order to realize the sales targets within agreed costs and operational parameters. 

Market and competitor insights

Obtain and maintain information pertaining to the relevant sales and distribution channels and of competitor activity throughout the area, share and agree with the ASM/BM for appropriate action. 

Deliver Replenishment targets

Ensure that all Sales staff are well trained and execute the company’s Replenishment program with excellence. Ensure that products are available in the right quantity and are the freshest possible at all times as per the Replenishment system recommendations. 

Key Accounts/ WS (if applicable)

Execute the agreements with Modern Trade / Wholesale customers, in accordance with instructions and to maintain good business relations with the representatives of customers in the designated area. 

Journey Planning

Optimize the daily journey planning for the salesmen in the team, in cooperation with the respective salesmen and in alignment with the ASM/BM, in order to plan customer’s routes efficiently and maximizing productivity. Sales Supervisor has to be familiar with and recognized by the customer across his areas of responsibility.

Product’s Shelf Life

Ensure monitoring of the Product’s Shelf Life at the point of sale, to ensure that the reserved product’s space is filled up accordingly and no expired product is displayed, and ensure rotation and wastage control according to company policies and procedures. 

New Customers

Initiate and organize sales to new clients in the assigned routes, aligned with the relevant departments and in line with the S&D plans, in order to increase sales. 

Credit Management

Execute the approved company credit policy and ensure credit and collection management for all sales in the area, ensuring timely payments. 


Ensure all company assets are well maintained and initiate repairs/ replacements where necessary.

People Management

Ensure the required number and quality of people, and people management in line with SADAFCO’s HR policies, in order to enable the realization of the S&D targets. Sales Supervisor has to provide training for new recruits and current staff. 

Administration and Reporting

Ensure accurate and timely data entry, administration and reporting for the Area, in MSFA according to the S&D policies and procedures. 


On a daily basis, lead and conduct effective MSFA (Mobile Sales Force Automation) endorsements with each Salesman by reviewing daily performance and identify opportunities to be actioned and followed up. 


Ensure that the vehicles are clean and tidy inside and out and that the salesmen’s uniform conforms to the company standard, in order to represent the company professionally and be recognized by customers.


Job Requirements

Good understanding of English and the ability to communicate clearly in English

Total 5 Years experience

2 years FMCG experience

Basic knowledge of MS Office to operate our daily tasks.

Open to travel (Long distance)

Educational level: Minimum bachelor’s degree 

Job Competencies / Notes

Commercial aptitude.

Well developed communication skills

Good in maintaining exciting relationships and building relationships with new customers

Well developed leadership skills

Apply Now

Job Details

Job Location Dammam, Saudi Arabia
Job Role Sales
Employment Status Full time
Employment Type Employee
Number of Vacancies 1

Preferred Candidate

Career Level Mid Career
Years of Experience Min: 5
Residence Location Saudi Arabia
Nationality Saudi Arabia
Degree Bachelor's degree

Similar Jobs

Loading ...